Global

Global Social Advertising

Terms & Conditions

  1. Definitions
    • Campaign means either an awareness social media campaign or a performance social media campaign. A Campaign is also considered an Advertisement.
    • Creative Content means for the purposes of this clause 1, the Campaign that is created by us and/or a third party on our behalf, following receipt of the completed Client Planning Document.
    • Channel means the social media and/ or search platforms we will use to create, optimise and re-target your Campaigns, relevant to the audiences and objectives set out in the Client Planning Document.
    • Client Planning Document means the document you complete that contains (amongst other things) your preferred Campaign goals, the Channel(s) that will be targeted, budget distribution between the Channels (where applicable), the target(s) of the Campaigns and links to Creative Content.
    • Review Period means 5 days from the date we confirm the Campaign is ready for your review and approval.
    • Your Content means Content provided by you.
  2. Initial Period shall be three months from when the Campaign is published.
  3. Charges shall be payable as an initial three month fee followed by a Monthly Rolling basis commencing on the date your Campaign is published.
  4. We will endeavour to produce the initial Creative Content within 5 Business Days of the completion of the Client Planning Document. We will notify you when the Campaign will be made available for you to review during the Review Period where you may request any amendments. Where you:
    1. Provide approval within the Review Period, the Campaign will be set live within 5 days thereafter; or
    2. Request amendments - you will be notified when the amended Campaign is available for review for a further Review Period. This process shall repeat until the earlier of: (i) you expressly approving the Campaign; or (ii) 30 days from the start of the Review Period at which point the Campaign will be set live;
    3. Have not provided any feedback by the end of the Review Period then that version of the Campaign shall be deemed to be approved and shall be published within 30 days from the start of the Review Period.
  5. We shall not be liable for failure to action a request for amendment of any Campaign where such request is, in our reasonable opinion, garbled, indecipherable, unclear or has not been received by us in writing or by other dashboard or platform intrinsic to this Campaign.
  6. Your Campaign set up includes:
    1. Initial consultation, planning and Campaign account creation.
    2. Targeting creation based on the Client Planning Document you complete. This can include, when needed and agreed, cookie generation for tracking and retargeting and custom audience set-up.
    3. Budget distribution between the chosen Channels.
    4. Integration of the Creative Content to the Campaign.
    5. On-going optimisation to maximise the results of the Campaign as set out in the Client Planning Document.
  7. Monthly reviews will be undertaken to review Campaign performance and, where applicable, amend and/ or refresh the Creative Content. Your approval will be required before any refreshed content is published.
  8. You shall:
    1. Add a business manager nominated by us as an administrative user to your business’ Facebook page and grant us the right to exercise all administrative functions for the purpose of delivering the Services;
    2. Provide us with the Content and information related to your Campaign and grant us a worldwide, royalty free license to use the Content for the purpose of delivering the Services; and
    3. Co-operate and do all things reasonably requested of you for the purpose of delivering the Service.
  9. You warrant that you and Your Content comply with the relevant terms for the Channels listed within the Client Planning Document.
  10. You acknowledge that you are solely responsible for providing a compliant privacy policy in connection with any performance campaign.
  11. You acknowledge that we have no control over the policies of social media sites with respect to the type of content that they accept or the way in which content is displayed either now or in the future, and social media sites may:
    1. Stop accepting submissions from us for an indefinite period of time with or without notice; or
    2. Cease or suspend a Campaign at its discretion.
    You shall hold us harmless against any claim arising in such circumstances.
  12. We may, unless instructed otherwise by you, use post-campaign analysis results including, without limitation, posts, engagements and clicks at our discretion, including to promote our business and services.